I was cleaning through my email when I found this HubSpot SlideShare presentation from way back in February. Because the focus was on creating marketing people love, it was obviously published to coincide with Valentine’s Day.
However, there’s no reason you shouldn’t make every day Valentine’s Day for your customers. Here are 9 great quotes that will help inspire you to create lovable marketing:
Start with the soul, and end with the sale. Not the other way around.
- C.C. Chapman, @CC_Chapman
If you sell something, you create a customer today. If you help someone, you create a customer for life.
- Jay Baer, @jaybaer
It’s easy to fall in love with someone who always says the right thing, in the right way, at the right time, in the right place.
- Des Traynor, @destraynor
If marketing is what gets people through the door, then you better make sure they like what they see when they come inside.
- Sarah Evans, @prsarahevans
While much goes into successful marketing, if you don’t show love and passion through your actions, you won’t see much love come your way.
- Sam Melnick, @SamMelnick
As with any relationship, the market favors those who give more value than they ask for in return.
- Leslie Bradshaw, @lesliebradshaw
Marketing that educates and informs is always more puersuasive in the end than marketing that boasts or sells too hard.
- David Carpenter, @davidcarpenter
Don’t try to reach everyone. Focus on the dreams and desires of your top 1,000 customers. Pay them special attention and they will return the favor.
- Julia Roy, @juliaroy
Express yourself with love and no fear, and you will find yourself surrounded by the best the world has to offer.
- Colleen Wainwright, @communicatrix
How do you create lovable marketing?
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