Lisa Dunner wrote a new post, The Importance of Trademark Clearance Searching 2 years, 5 months ago
Eureka! Uh oh…
Suppose you come up with a great name for your new business venture or soon-to-be released product. You are proud of your selection and cannot wait to share it with the world. In this moment […]
Lisa Dunner wrote a new post, Securing Your Future Use of a Trademark 2 years, 6 months ago
Imagine that you come up with a great word, name, symbol, or some combination that you want to use as a trademark.
Did you know that as soon as you have a concrete idea as to what products or services you intend […]
Lisa Dunner wrote a new post, Non-Traditional Trademarks 2 years, 7 months ago
The next time you need to come up with a new brand for one of your products or services, you might want to think outside of the box.
Not all brands have to be words or designs – they can be so much more than […]
Lisa Dunner wrote a new post, Are You An Infringer? 2 years, 9 months ago
If you believe that your brand, which was created by a professional branding firm, does not infringe the rights of another, then this blog is for you.
If you believe that the name of your business does not […]
Lisa Dunner wrote a new post, Understanding Exactly What The “Public Domain” Is 2 years, 9 months ago
What exactly is the “public domain”?
It is becoming ever so apparent to me – especially in the social media age – how many people don’t understand the copyright principle “public domain.” Copyright law can be […]
Lisa Dunner wrote a new post, Do You Own – And Are You Protecting – Your Website? 2 years, 11 months ago
Like many businesses, you have probably invested a fair amount of money into your website, both to have it developed and maintained. Your website is, after all, one of your best marketing tools, so why not spend […]
Lisa Dunner wrote a new post, Keyword Advertising: Powerful Tool, Legal Quagmire 2 years, 11 months ago
If you own a business, you probably recognize the value that a prominent Internet presence can add in today’s competitive marketplace.
One of the ways in which companies enhance their Internet visibility is […]
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