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Does Your Web Page Look Spammy?
Web Design
Does Your Web Page Look Spammy?
28 January 2011

To maintain its credibility and ensure repeat visits, Google is always trying to improve the results it delivers to users. As part of their work to enhance the customer experience, engineers at Google have been working to identify the types of pages that appear to be “spammy,” or that are not sufficiently relevant to any particular keyword phrase that gets typed into their search engine. To further its efforts, Google has started taking aim at sites that look as if they’re “designed to look relevant,” and this kind of change may inadvertently affect your own search engine rankings if you don’t stay on top of your website. Read more…

Page Preview: Looking Good Before People Even Get to Your Website
Web Design
Page Preview: Looking Good Before People Even Get to Your Website
21 October 2010

If your website is unappealing in a thumbnail view, people might ignore your site before they even click on a link to it. But with an effective preview of your site, you have an opportunity to increase your website traffic and the dollars that the traffic generates. How good does your website look in miniature? That may seem like a silly question, but it’s an important one to consider. Read more…

Website Design: Tips for Keeping Your Site Fresh and Appealing
Web Design
Website Design: Tips for Keeping Your Site Fresh and Appealing
23 September 2010

Many small business owners still abide by the “set it and forget” philosophy of website design. As a result, their sites can begin to look stale or outdated compared to ones that are newer or frequently updated. Information on a website can become outdated for a number of reasons. Read more…

Attract More Customers with In-Depth Website Content
Web Design
Attract More Customers with In-Depth Website Content
17 September 2010

At Web. com, we have hundreds of thousands of “Mom and Pop” customers who are running their own businesses. Many of them have local shops, and some of them are running a home-based enterprise on top of their “9 to 5” jobs. Read more…

Keeping Your Website Fresh and Competitive
Web Design
Keeping Your Website Fresh and Competitive
24 August 2010

Website design trends can change quickly, which means that sites that aren’t kept up-to-date can get stale over time in the minds of their users. When people come to a website that appears outdated, they’re less likely to make a purchase. And because very few people will come out and tell you that your site looks a bit old-fashioned, it’s important to understand what makes a site look “modern” in the eyes of its users. Read more…

Get Ready for Bing Results on Yahoo!
Search Engine Optimization
Get Ready for Bing Results on Yahoo!
18 August 2010

If you monitor search engine traffic to your website, you may notice a distinct change in the coming weeks. Bing™ is set to start delivering results for Yahoo!® searches, and this is going to have an impact on anyone who gets visitors from either of these search engines. When the transition is complete, you’re still likely to see results labeled as coming from Yahoo!, but they’ll be “Powered by Bing,” and the change is going to make you either happy or apprehensive. Read more…

Design a Website That Saves You Time and Money
Web Design
Design a Website That Saves You Time and Money
16 July 2010

The Internet has been popular for long enough that many people have forgotten one of the key reasons for having a website: saving time and money by helping customers help themselves. If you can remember the business environment before the late 1990s, you may recall that customer service was a much more “hands-on” affair, and it usually involved a phone call or an in-store visit to get information. Before the Web became ubiquitous, servicing the customer involved the time of a trained employee, and it didn’t always result in a positive return on investment. Read more…

When Should I Expect to See My Website on Google?
internet marketing
When Should I Expect to See My Website on Google?
28 June 2010

Whenever people build new websites, they hope to find themselves on Google, Yahoo!®, and Bing™ as quickly as possible. Unfortunately, having a site on the Internet does not guarantee search engine placement, even though the engines are very good at finding new sites and indexing them. As a new site owner, it’s easy to get impatient while you’re waiting for Google to discover the website you’ve spent your good money on. Read more…

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