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Physician Reviews: Managing Your Online Reputation
Business, current events, Dentists
Physician Reviews: Managing Your Online Reputation
31 March 2014

Perhaps one of the most disquieting issues for doctors and other healthcare professionals today is the growing numbers of patients using online rating and review websites. I’m referring to services like Yelp. com, Angie’s List, Healthgrades. Read more…

    Web.com Interview with Don Broekelmann of Influence & Co.
    Business, current events, internet marketing
    Web.com Interview with Don Broekelmann of Influence & Co.
    24 February 2014

    Chances are, you’ve heard the phrase, “Content is King”. That’s no surprise, as great content is at the core of nearly all marketing efforts in the digital age. An effective content marketing strategy can help businesses in numerous ways fromincreasing brand awareness to fueling lead generation to improving position in search engine results. Read more…

      Healthcare SEO: Why Local Search Optimization is The Best Medicine
      Business, Dentists, Doctors
      Healthcare SEO: Why Local Search Optimization is The Best Medicine
      20 February 2014

      Whether you are an individual medical practitioner with one office or a large healthcare organization with numerous locations and departments, local search optimization is one of the most critical steps you can take to ensure the health of your business. Last month, I wrote about the benefits of taking a practical “stepped” approach to online marketing in healthcare, and relying upon proven best practices to establish a solid online foundation, before seeking to adopt riskier, more advanced online marketing techniques. I noted how the first, most critical element for building a strong online presence was developing a website that was well optimized foundationally for search visibility, for both search engines and your prospective patients. Read more…

        3 Big Innovations That Will Change Our Personal and Professional Lives
        Business,Home Page Blog
        3 Big Innovations That Will Change Our Personal and Professional Lives
        14 October 2013

        When Christopher Columbus first landed on Hispaniola on October 12, 1492, he make a huge discovery that has greatly impacted the world. Columbus, his crew, and all of those who followed him to the Americas were brave as hell and not afraid to try something new. That spirit of discovery has become deeply embedded in the American psyche, and it is a widely celebrated trait that is only picking up steam in the 21st century. Read more…

          Women in Business Interviews Author and Digital PR Expert Sally Falkow (@SallyFalkow)
          Business, sally falkow, Women In Business
          Women in Business Interviews Author and Digital PR Expert Sally Falkow (@SallyFalkow)
          10 August 2013

           Women Grow Business contributor, community member, and guest expert Sally Falkow has recently released the Kindle version of “Smart News: how to write press releases that get found in search and shared in social media”. We had the opportunity to ask her a few questions about her latest project, and what she’s learned from being a business owner. Sally Falkow is the CEO of Meritus Media, a digital PR agency  based in the LA County Business Technology Center, a tech incubator located in Altadena CA. Read more…

            Women in Business Interviews: Public Relations Expert Vanessa French (@VanessaFrench) Part Two
            Business, vanessa french, Women In Business
            Women in Business Interviews: Public Relations Expert Vanessa French (@VanessaFrench) Part Two
            19 July 2013

            Today continues our interview with Vanessa French, founder and lead strategist of Pivot Point Communications, who was also July’s special guest expert for our monthly Web. com Women Grow Business Twitter chat. You can read part one of our interview with Vanessa here. Read more…

              Web.com Small Business Tip of the Day: Business Travel Finds Its Wings
              Business, current events, Getting Advanced

              If you and your employees are taking more business trips this year, you’re not alone. The latest quarterly forecast from the Global Business Travel Association (GBTA) indicates that business travel spending should see continued growth throughout 2013—especially in domestic travel. Business travel spending for 2013 is expected to reach $273.3 billion–an upgrade from last quarter’s forecast of $268.3 billion–an upgrade from last quarter’s forecast of $268.5 billion for the year. Read more…

                Small Business Resource: National Center for Entrepreneurship and Innovation
                Business
                Small Business Resource: National Center for Entrepreneurship and Innovation
                7 July 2013

                There was a time in America when entrepreneurship was not at the fringes of our culture; it was the norm.   Times were hardly idyllic, but one can’t help but wonder what we have lost in our transition during the industrial age, to becoming a nation full of employees, and whether we can gain some of that back. Of course, there’s nothing wrong with being an employee, or working for someone else. Read more…

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