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How Tablets Can Boost Your Restaurant Sales
Customer Service, Getting Advanced, Home Page Blog
How Tablets Can Boost Your Restaurant Sales
6 December 2013

Would adding tablet computers to your restaurant operations help boost sales and efficiency? More and more restaurants are finding that the answer is yes. But you need to consider several factors before implementing tablets. Will it improve the customer experience? When tablets first became popular, there were visions of restaurants replacing servers entirely and having customers take their own orders on tablets. Read more…

    Small Biz Tip: Go Beyond Free Shipping
    Customer Service, eCommerce, Getting Advanced
    Small Biz Tip: Go Beyond Free Shipping
    15 November 2013

    If you’re already offering free shipping and you think that means your business is safe in the stiff competition for holiday sales, beware: Some retailer have upped the stakes. A Shop. org survey of online retailers shows that marketers moved their free shipping offers earlier than ever this year; in fact, more than 16 percent were already offering free holiday shipping by the week of October 28. Read more…

      Small Biz Tip: Open All Night
      Customer Service, Home Page Blog, On Your Way
      Small Biz Tip: Open All Night
      7 November 2013

      For the first time in its 155-year history, Macy’s will be open on Thanksgiving at 8 p.m. Apparently the department store is giving in to a retail trend that is showing stores open even earlier than 12:01 a.m. on Black Friday. Is the hope to get more of the holiday dollars spent, or to send some other kind of message–and is that the right message for your small business? Before you hire extra workers or ask your employees to work all night on the holiday, take an informal survey of your customers to see if they would even care about such a move. Truthfully, you should have enough inventory to get you through the holidays without making customers make a mad dash for your store. Read more…

        Secrets to Reducing Shopping Cart Abandonment
        Customer Service, eCommerce, Getting Advanced
        Secrets to Reducing Shopping Cart Abandonment
        7 November 2013

        The bad news about shopping cart abandonment? It’s high—70 to 80 percent of all carts on ecommerce sites are abandoned, according to a study by Bronto and Magento, Why We Don’t Buy: Consumer Attitudes on Shopping Cart Abandonment. The good news? There’s a lot that ecommerce retailers can do to combat that statistic. Here’s some of what Bronto/Magento found and what the data means to your ecommerce business. Read more…

          Small Business Tip of the Day: Corporate Gift-Giving Trends
          Customer Service, Home Page Blog, Marketing/Branding
          Small Business Tip of the Day: Corporate Gift-Giving Trends
          6 November 2013

          As the holidays approach, you should already be thinking about what kind of gifts you plan to give important vendors and clients. Keep in mind that you can only deduct $25 per corporate gift on your company’s taxes. If you’re still deciding what to give, keep in mind that everyone loves food and beverages. Read more…

            Small Business Tip of the Day: Does Your Website Have an Online Forum?
            Customer Service, Getting Advanced, Home Page Blog
            Small Business Tip of the Day: Does Your Website Have an Online Forum?
            4 November 2013

            If you’re still trying to figure out how to communicate with consumers over social media, the answer may be online forums, according to a survey from ProBoards. In its 2013 Social Media Survey, ProBoards found that 67 percent of respondents named forums as the social media tool they found most valuable. The reason? Forums provide greater customization, personalization and more in-depth conversation than quick tweets or one-line posts. Read more…

              Small Business Tip of the Day: Why Your Workers Need Mobile Devices
              Customer Service, Getting Advanced, Home Page Blog
              Small Business Tip of the Day: Why Your Workers Need Mobile Devices
              30 October 2013

              These days, consumers check prices and product information online before they ever walk into a store. Why aren’t your retail workers able to do the same? They should be able to, and more and more retail stores are arming their staff with the ability to do so. New Forrester data shows that 65 percent of U.S. shoppers expect the store staff to be able to check on product pricing and information on a mobile device such as a tablet or smartphone. Read more…

                Small Business Tip of the Day: Are You Wasting Money on Business Travel?
                Customer Service, Getting Advanced, Home Page Blog
                Small Business Tip of the Day: Are You Wasting Money on Business Travel?
                29 October 2013

                Knowing when to travel for business can make a big difference in your small business’s budget—and in your sales success. Forbidding business travel altogether to cut costs could be penny-wise and pound-foolish. The truth is, you need to weigh every business trip with your bottom line in mind. Read more…

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