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How Millennials Shop Online
eCommerce, Home Page Blog, On Your Way
How Millennials Shop Online
5 August 2013

If you own an ecommerce site, you know Millennial customers are the wave of the future. But what matters to these crucial customers when they’re shopping online? A study from Urban Land Institute, Shopping and Entertainment in the Digital Age, took a closer look at Millennials’ online buying behavior. Millennials spend a lot of time shopping online. Read more…

Is Your Ecommerce Website Giving Mobile Shoppers What They Want?
eCommerce, Getting Advanced, Home Page Blog
Is Your Ecommerce Website Giving Mobile Shoppers What They Want?
3 August 2013

More ecommerce shoppers are using their mobile devices to shop. As of the first quarter of this year, Nielsen reports that not only are tablet and smartphone ownership increasing, but a whopping 84 percent of mobile device owners used their devices to shop. That’s a 5 percent increase since 2012. Read more…

Web.com Small Business Tip of the Day: Capturing College Shoppers
eCommerce, Home Page Blog, On Your Way

Stores have already begun stocking up for back to school, and when it comes to college students, the shopping has already begun. According to a survey from the National Retail Federation and Shop. org, over one-third of college students surveyed said they started shopping two months before the start of school, while another third will get started in the month before school starts. Read more…

Web.com Small Business Tip of the Day: Countdown to Black Friday
eCommerce, Getting Advanced, Home Page Blog

Black Friday is not that far away. Really! And if you want your business to have a successful holiday season, the time to get started is now. According to a new survey from Blackfriday. Read more…

Web.com Small Business Tip of the Day: Brick and Mortar Still Matters
eCommerce, Getting Advanced, Home Page Blog

Even if your online business is thriving, it may not be time to close the doors on your brick and mortar operation just yet. According to the McKinsey & Co. ’s customer insights report, “How is the American Online Consumer Evolving,” although survey respondents bought 80 percent of music and 44 percent of electronics online, the numbers were much lower for other items. Read more…

Web.com Small Business Tip of the Day: The Mobile Truth
eCommerce, Getting Advanced, Home Page Blog
Web.com Small Business Tip of the Day: The Mobile Truth
19 July 2013

Want to get customers to read your marketing messages? Then it’s time to accept the mobile reality. In EmailOutbound Networks’ 2013 Consumer Views of Email Marketing report, the message to businesses was clear: Consumers are hooked to their mobile devices when it comes to reading email. Of the 2,000 U.S. consumers surveyed, nearly half (43 percent) say they read emails most often on their mobile devices. Read more…

Web.com Small Business Tip of the Day: The Wealthy Don’t Leave Home Without It
eCommerce, Getting Advanced, Home Page Blog

Even if they have personal shoppers on Rodeo Dr. in Beverly Hills or Fifth Avenue in New York City, wealthy consumers are likely to own a smartphone or tablet, and to consider these devices are important shopping tool. In a recent Luxury Institute survey, more than eight in 10 U.S. Internet users ages 21 and older with gross incomes above $150,000 owned a smartphone, while 56 percent reported owning a tablet. Read more…

How Tablets Are Changing Online Behavior
eCommerce, Getting Advanced, Home Page Blog
How Tablets Are Changing Online Behavior
10 July 2013

What are consumers using their desktop computers, mobile devices and tablets for, and how are they using them differently? A recent study by GlobalWebIndex, reported in eMarketer, has some interesting stats about how Web use is changing. While desktop still dominates, with 93% of users accessing the Internet this way, mobile is catching up fast. The poll of 180,000 Internet users worldwide says three out of five access the Internet by mobile phone and about one-fourth (22%) do so on tablets. Read more…

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