Follow Us:
Where Do Most Leads Come From?
Getting Advanced, Home Page Blog, Sales Strategy
Where Do Most Leads Come From?
25 October 2013

If you’re like most small business owners, you’re probably using social media to market your business. But do you have any idea how many leads you’re actually generating from it? A new study from Eloqua has some useful benchmarks for which social media channels deliver the most leads to most B2B and B2C companies. The survey asked about businesses’ use of 36 different social media networks. Read more…

5 Easy Ways to Get More Leads
Getting Advanced, Home Page Blog, Networking
5 Easy Ways to Get More Leads
21 October 2013

The saying, “There’s strength in numbers,” applies to just about everything—and even to lead generation. Here are some ideas for how a small business can generate leads by tapping into their network of both individuals and businesses. Tap into your satisfied customers for referrals. Read more…

8 Do’s and Don’ts for Managing Leads
Customer Service, Home Page Blog, On Your Way
8 Do’s and Don’ts for Managing Leads
18 October 2013

Your small business is doing a great job of generating new leads. That’s great, but it’s how you handle those leads once you get them that determines whether they convert to sales or not. Here are some mistakes you might be making with your leads—and what you should be doing instead. Read more…

6 Steps to Designing a Website That Generates Leads
Home Page Blog, On Your Way, Sales Strategy
6 Steps to Designing a Website That Generates Leads
17 October 2013

One of the simplest ways to generate more leads for your small business is to get your business website to do it for you. The way your website is designed can help—or hinder—your ability to generate leads. Here are 6 steps to take to boost your website’s lead-generating capabilities. Read more…

5 Ways to Generate More Leads
Getting Advanced, Home Page Blog, Marketing/Branding
5 Ways to Generate More Leads
11 October 2013

Looking to generate more leads for your business? Who isn’t? Try the techniques below to jump-start your lead generation program. 1. The nice thing about PPC advertising for small business owners is that you can easily set limits on your spending, and you can also target customers very specifically. Read more…

What Leads Are the Most Valuable?
Home Page Blog, Sales Strategy, Small Business Development
What Leads Are the Most Valuable?
4 October 2013

What kinds of leads are the most valuable to B2B marketers—and what information do marketers wish they had that they aren’t getting from leads? A recent poll by Business. com sought to find out. Overall, content marketing tactics seem to generate the most valuable leads for B2B marketers, reports the survey of 500 SMB marketers, Small Business Pulse Report: 2013 Lead Generation Insights. Read more…

Build a Website You’d Like to Visit
Web Design
Build a Website You'd Like to Visit
26 May 2010

Lots of people make the mistake of building a website strictly from a design template. While website templates are a great starting point, they often create subliminal barriers that can reduce a Web designer’s creativity. As a result, people can end up building the kind of “ho-hum” website that does little to call attention to itself or its products and services. Read more…

Why You Need a Website: Let Us Count the Ways . . .
Small Business Development
Why You Need a Website: Let Us Count the Ways . . .
14 September 2009

Can you think of any successful business that doesn’t have a website? There’s a reason why they all have one, just as there is a reason why they are successful. It’s not just large, successful businesses who have sites anymore; increasing numbers of small and medium-sized businesses are reaping the benefits of having an online presence, especially since more people are online and because of the growing popularity of local search and Internet yellow pages. It enhances your company’s credibility—If given the choice between buying an expensive item from a company with a website or one without, which company would you feel more comfortable doing business with? Your prospective customers feel the same way. Read more…

Join the Small Business Forum Community
The Small Business Forum is a place where small business owners can learn, ask questions, and share advice on how to succeed online