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7 Questions to Ask Before You Create That iPhone or iPad App
Mobile marketing,Women In Business
7 Questions to Ask Before You Create That iPhone or iPad App
17 September 2013

It’s clear Apple has an audience worth accessing. According to Apple, this past summer, the App store surpassed 50 billion downloads. Two billion apps are downloaded each month from Apple’s App store, at the rate of 800 per second. Read more…

Small Business Tip of the Day: Smartphone Crossover
Getting Advanced, Home Page Blog, Mobile/Applications tips
Small Business Tip of the Day: Smartphone Crossover
10 September 2013

Consumers blur the lines when it comes to their mobile devices, using tablets and smartphones for research and information both business and personal. An IDG Global Solutions (IGS) survey found 37 percent of respondents use their personal tablet for business and 41 percent use their personal smartphones for business. The survey, which included participants in 43 countries, predicts by June 2014, more than 57 percent of consumers will rely on smartphones during business hours to read tech news; 47 percent will use them to research tech products and services; 45 percent will use them to read tech newsletters; 40 percent will use them to compare products and services; and 40 percent will use them to visit vendor sites for product information. Read more…

QR Code Best Practices for Small Business
internet marketing
QR Code Best Practices for Small Business
28 June 2012

Recently we talked with Patsy O’Connor about the state of QR codes for marketing, and asked him what he thought businesses should and should not do. We’ve been using QR codes, both as consumers and marketers, as well as recommending them to our clients, so we’ve come up with a few best practices for QR code marketing that you need to follow if you’re going to try this as a tactic. Make sure the QR code points to a mobile-friendly website. Read more…

Four Mobile Marketing Secrets
internet marketing,Web Design
Four Mobile Marketing Secrets
17 May 2012

Hopefully after reading our short series on mobile marketing, you’re convinced to give this a try and promote your business through mobile channels, like mobile search, smartphones, and tablets. Here are four mobile marketing secrets you can use as you try it. 1. Read more…

Why Is Mobile Marketing Becoming Such a Big Deal?
internet marketing
Why Is Mobile Marketing Becoming Such a Big Deal?
16 May 2012

We’ve already talked about some of the mobile stats in previous posts, and hopefully you understand how big the mobile market is. But here are some additional insights and wisdom about why mobile shopping and mobile marketing is something you can’t ignore. Come on, really? That’s kind of obvious, right? No. Read more…

Four Important Factors in Mobile Web Design
internet marketing,Web Design
Four Important Factors in Mobile Web Design
15 May 2012

A mobile website is more than just a smaller version of your regular website. It’s a website that is designed and laid out to specifically work on a smartphone or tablet. While smartphones and tablets are basically just smaller computers, that doesn’t mean your website should treat them that way. Read more…

Get a Mobile Website for Your Business and Reach More Customers
On Your Way,Web Design

By the end of 2013, the number of customers using mobile devices to search the Web is projected to reach 1 billion. Because customers are looking for your business on their mobile phones, it’s the perfect opportunity to expand your online presence with a mobile website. When customers are looking for a business on their mobile devices, it’s not because they’re casually shopping or researching. Read more…

Mobile Marketing: Tips for Targeted PPC Campaigns
internet marketing
Mobile Marketing: Tips for Targeted PPC Campaigns
20 January 2011

You see it all the time. Hipsters, businesspeople, and grandparents alike are embarking on a new and useful trend: shopping on cell phones. Smartphones—including Androids, BlackBerrys, and iPhones—have become all the rage among various age groups because of easy Internet navigation and numerous applications available for download. Read more…

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