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Yahoo! Marries Bing: Just Googly Eyes, or Will Google Still Take First Prize?
internet marketing
Yahoo! Marries Bing: Just Googly Eyes, or Will Google Still Take First Prize?
20 August 2010

Unless you’ve been hibernating during the past several months, you know that Yahoo!® and Bing™ are joining forces for search. What you may not realize, however, is that this change affects both sponsored results and natural, or organic, rankings. Ultimately, Bing will be feeding all of the search results to Bing. Read more…

Pay-Per-Click Campaigns Aren’t Working? Try These Next Steps
Deborah Ager,Resources
Pay-Per-Click Campaigns Aren’t Working?  Try These Next Steps
23 September 2009

Clients have come to me after their Google AdWords account got out of control and cost much more than they anticipated. What they know is that they spent $2,000, $4,000 or even just $700 and they have no idea how this spend helped them (or if it did). Or they might already know the AdWords investment did not help — but they aren’t sure how to fix the problem. Read more…

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