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Attract More Customers with In-Depth Website Content
Web Design
Attract More Customers with In-Depth Website Content
17 September 2010

At Web. com, we have hundreds of thousands of “Mom and Pop” customers who are running their own businesses. Many of them have local shops, and some of them are running a home-based enterprise on top of their “9 to 5” jobs. Read more…

Get Ready for Bing Results on Yahoo!
Search Engine Optimization
Get Ready for Bing Results on Yahoo!
18 August 2010

If you monitor search engine traffic to your website, you may notice a distinct change in the coming weeks. Bing™ is set to start delivering results for Yahoo!® searches, and this is going to have an impact on anyone who gets visitors from either of these search engines. When the transition is complete, you’re still likely to see results labeled as coming from Yahoo!, but they’ll be “Powered by Bing,” and the change is going to make you either happy or apprehensive. Read more…

Are Those Sleigh Bells or Cash Register Bells?
internet marketing,Mobile/Applications
Are Those Sleigh Bells or Cash Register Bells?
3 August 2010

The Christmas buying season starts November 1, and if you’re not making plans today for the Christmas season, it may already be too late! Keep in mind: During the 2009 Christmas season, a record-breaking $27 billion was sold online—a 5% increase over 2008. For many large companies, the holiday buying season never stops. Orders are negotiated and placed with suppliers year-round for the next season in hopes of keeping margins low while anticipating what shoppers may be looking for during this 2-month buying frenzy. Read more…

The Ten Commandments of Blogging
Uncategorized
The Ten Commandments of Blogging
29 July 2010

By this point, you should know just how important it is to blog. It’s a great way to get content out there for search engines, and it’s a great way to get people interested in your website. You have a voice that’s worth listening to—especially if you know something about your industry. Read more…

When Should I Expect to See My Website on Google?
internet marketing
When Should I Expect to See My Website on Google?
28 June 2010

Whenever people build new websites, they hope to find themselves on Google, Yahoo!®, and Bing™ as quickly as possible. Unfortunately, having a site on the Internet does not guarantee search engine placement, even though the engines are very good at finding new sites and indexing them. As a new site owner, it’s easy to get impatient while you’re waiting for Google to discover the website you’ve spent your good money on. Read more…

10 Tips for Beginner Bloggers
Uncategorized
10 Tips for Beginner Bloggers
24 June 2010

One of the most difficult parts of blogging is actually getting started. You might ask yourself: “What do I have to say?” “Is it really that important?” “Who will actually read what I write?” The answers to these questions will never be revealed . . Read more…

How to Get (and Keep) a Top Spot in Local Search Results
internet marketing
How to Get (and Keep) a Top Spot in Local Search Results
11 June 2010

If you do a search on Google, Bing™, or Yahoo!® for a keyword like “tires,” you might end up seeing a local map with local tire sellers listed above the regular search results. This is great news if you’re a tire retailer who happens to be on the list, but it may not be good if your store isn’t visible. Over the past couple of years, such map results have become increasingly commonplace for a variety of searches, and people who hold spots for local searches have gotten more website visits and phone calls as a result. Read more…

3 Steps for Setting Up a PPC Content Network Campaign
internet marketing

Although it has been around for many years, the content network is still one of the most misunderstood areas of pay-per-click (PPC) advertising. Many advertisers make the mistake of setting up and managing content campaigns the same way they would manage a campaign on the search network. Because the various networks target users with different search intentions, it’s important to set up and track content campaigns separately. Read more…

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