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Using Facebook for Your B2B Business
internet marketing,Small Business Development
Using Facebook for Your B2B Business
19 June 2012

Using Facebook for a B2B (business-to-business) operation can be rather tricky. For one thing, your potential clients may not think to use Facebook for business. For another, they may work for organizations where access to most social media is blocked. Read more…

The Importance of Twitter in Your Business
internet marketing
The Importance of Twitter in Your Business
5 June 2012

You may be wondering what has everyone’s hearts aflutter about Twitter, but it’s one of the fastest growing social networks available. Twitter lets you do a few very important things in reaching potential customers. For one thing, Twitter is rapid communication, which means you can answer questions that people have. Read more…

The Importance of Blogging in Your Business
internet marketing,Search Engine Optimization
The Importance of Blogging in Your Business
21 May 2012

Blogging can be one of the easiest and most effective ways to promote your business, because it serves a number of different purposes. Basically, you blog to “win search” (to rank high in search engine results) and to demonstrate your expertise and credibility in a specific industry. Best of all, you can write about the issues that you’re facing, your industry is facing, your customers are facing, etc. Read more…

A Guide to Starting Your Own Business: 5 Must Reads
Small Business Development
A Guide to Starting Your Own Business: 5 Must Reads
10 May 2012

While this is not an exhaustive guide by any means — there are several very thick books on the subject — our hope is that we can give you a place to start, some ideas you can start implementing, and some strategies to get you started. [caption id=”attachment_5008″ align=”alignright” width=”300″ caption=”Starting a business, whether it’s a part-time home-based business, or a full-time business with its own location, has risks and rewards. Starting a business, whether it’s a part-time home-based business, or a full-time business with its own location, has risks and rewards. Read more…

4 More Secrets to Promoting Business Online
Search Engine Optimization
4 More Secrets to Promoting Business Online
9 May 2012

We’ve already shared four secrets with promoting your business online. And the world is filled with enough books on the subject, you could start a library, so those four tips are like that tiny first bite of an appetizer at the world’s largest buffet. We wanted to give you a few more secrets so you can continue to promote your business online. Read more…

4 Things Small Businesses Can Do to Establish Their Online Presence
Search Engine Optimization,Small Business Development
4 Things Small Businesses Can Do to Establish Their Online Presence
7 May 2012

In a previous article, we talked about four things businesses can do to help their social media marketing. We mentioned blogging, Twitter, and Facebook Pages as some of the best tools you can use for social media marketing. But we didn’t tell you how to use them. Read more…

4 Social Media Marketing Strategies to Promote Your Business
Search Engine Optimization,Small Business Development
4 Social Media Marketing Strategies to Promote Your Business
4 May 2012

Social media marketing is one of the most effective and far-reaching marketing channels available to the 21st century. We want to give you a basic rundown of some tools you can use to start marketing your business, whether it’s online or a brick-and-mortar location. 1. Read more…

Reminder: Twitterchat on Coy/Decoy Marketing Today
Events, Shonali Burke, Women In Business
Reminder: Twitterchat on Coy/Decoy Marketing Today
8 August 2011

Seems like everyone’s using social media to promote themselves these days. Join regular contributor Tinu Abayomi-Paul for our August Twitter chat next week, when she’ll talk about all this. Tinu Abayomi-Paul rescues web sites from obscurity and shows business people how to generate leads and traffic from the web. Read more…

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